Amtrak Launches .mobi Site to Provide Even Greater Online Access for Passengers

« Continuing in its role as a leader in online access, Amtrak today announced the launch of Amtrak.mobi, a new domain for Amtrak.com users. The .mobi domain is designed to guide mobile users to made-for-mobile Internet content and services that can be accessed with the confidence of knowing a site will work on practically any mobile phone. Because the Amtrak.mobi site is optimized for smaller screens, it provides easy access to the train reservation and information systems of Amtrak.com using most web-enabled mobile devices including cell phones and PDAs.

Amtrak.mobi is the first travel site in the United States to offer customers the ability to purchase a ticket using a mobile device. In addition, users may also access their booking profile and view up-to-date train status information. The site complements Amtrak Mobile, the mobile web-accessing system that Amtrak launched last summer. Like Amtrak Mobile, information viewed through Amtrak.mobi is available in both English and Spanish.

With the growth of our online ticket sales – which now total 42% of all sales – providing our passengers with convenient access to Amtrak.com is a priority, said Kathleen Gordon, Senior Director E-Commerce. Launching our Amtrak.mobi site ensures that we are able to reach the greatest number of passengers because our .mobi domain is accessible from practically any web-enabled phone and PDA.  »

Source : AmTrack

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